Throughout the history of the automotive industry, there have been multiple injustices. Especially if we take into account the cars that were not as successful as they deserved. Models that, for one reason or another, either ended up very poorly considered by public opinion, or did not accumulate the number of registrations that were planned given their approach. These are the examples that have caught our attention the most.
The first of the cars that did not have the success they deserved is a Nissan. The Cube. A vehicle that tried to introduce the philosophy of kei cars to the old continent, but adapted to our territory by dimensions. It was a very functional car with a range of reliable and efficient engines, but its aesthetics were highly controversial for local tastes.
According to Honda, the Insight was the hybrid for everyone. A tall rival for the Toyota Prius. But this electrified Japanese did not meet the goals that were planned for him. It came with a strange image, with part of the rear wheels faired, and only three doors. However, it was very efficient and well priced. In fact, today it continues to be sold, already with a more normal design.
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You may think that electric cars are a thing of the last few years, but General Motors put the GM EV1, a completely electric vehicle, on the market in 1996. Of course, the only way to acquire it was by leasing and they just ran out manufacturing little more than a thousand copies. Finally, as with many of the vehicles in this ranking, its strange image did not help.
The same is always said of the A2: that Audi launched a car ahead of its time. If it had arrived a few years later, its registrations would have multiplied exponentially. A vehicle with very important innovations in terms of aerodynamics and the efficiency of its engines, as well as weight thanks, in large part, to a body and chassis made entirely of aluminum.
When Citroën released the latest generation of the C6 it was seen as a most daring move. Its objective? Fight face-to-face against luxury manufacturers at a much more contained price and with a wonderful product. However, the stigma of being called Citroën and a very daring design ended up weighing heavily on its sales quota.
Perhaps the only crime of Mercedes with the launch of the R-Class in 2006 was not deciding the times well. Like the A2, it was born at the wrong time, but in this German’s case it took too long. The Stuttgart firm tried to join the minivan fever when SUVs were starting to show their paw. Big mistake. And that was luxurious, refined, spacious and powerful.
Almost in all likelihood, the only thing that separated the first-generation Multipla from outright success was its aesthetics. In this way, the biggest sin committed by the Italian company was to make an ugly car. They simply did not like its aesthetics. Because its modularity was to be applauded, and the fact that this Fiat could transport six adults in total comfort was a great added value.
French brands are known for taking risks with the design of their vehicles, and that’s what happened to Renault with the Vel Satis. A sedan of a superior quality that did not end up entering the eye. Even so, it was a high-level car, but it is already known that the ‘marquitis’ has been widespread in at least the old continent for decades. And if it is not a saloon of the German ‘skull trio’, you cannot order certain quantities for such a product at the risk of failure.
The third generation of the Toledo was very satisfactory in purely objective terms. A spacious car with a good level of both refinement and comfort, without forgetting the dynamism that has always characterized Seat. Now, that third volume didn’t like a lot of people. And as proof that that was the reason why it entered this list of cars that were not successful, the contemporary Altea, the same model but without ‘ass’, swelled to sell.
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Despite having German DNA, Volkswagen is not considered a premium brand. At most, it is in limbo between the generalists and the three German women we all know: Audi, BMW and Mercedes. For this reason, selling an F-segment luxury saloon was an impossible mission for the Wolfsburg firm, however impressive its quality-price ratio was.